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    The King of Flashers

    Harding & Coolidge: Supersized Hologram Glass Panel. The "flasher" buttons we are familiar with for candidates beginning in the 1952 election had their antecedents in the early years of the century. Novelty holographic or metamorphic postcards were first introduced in the election of 1904. These involved pulling a tab to conjure up alternate pictures of Roosevelt and Parker. Later versions had colored cellophane panels which could be manipulated to produce the desired effect. Other versions had a celluloid cell which covered the portraits. Pulling a tab in-and-out revealed the faces of different candidates. The piece offered here was produced in 1920 for Harding and Coolidge. It displays an unexpected level of sophistication in lenticular technology. Similar to a silent movie slide, it measures 11" x 14" and consists of two large panes of glass held together with black paper seals along the edges. When illuminated from behind, it depicts alternating pictures of Warren G. Harding and Calvin Coolidge with their facsimile signatures. The background is white. Titled "The Republican Choice", the design elements include the Capitol, American eagle, flags and streamers. A paper label indicates it was produced by the Animated Picture Products Company of New York. No doubt, a matching piece was made for Cox & Roosevelt. There is some minor loss of trim, a chip in the upper left corner and a corresponding 4" diagonal crack. If placed in a simple wooden frame and illuminated from behind, it would make a stunning display piece. Needless to say, this is the only example we have seen in fifty years of collecting.

    Auction Info

    Auction Dates
    November, 2013
    23rd-24th Saturday-Sunday
    Bids + Registered Phone Bidders: 4
    Lot Tracking Activity: N/A
    Page Views: 569

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